What is a key reason for prioritizing audience engagement during a speech?

Prioritizing audience engagement during a speech is essential because it makes the audience feel more included and valued. When a speaker actively engages with the audience, it fosters a connection that enhances the overall experience of the presentation. Engaged audiences are more likely to pay attention, retain information, and have a positive emotional response to the content being delivered. This sense of inclusion not only creates a rapport between the speaker and the audience but can also lead to increased interaction, which can enrich the discussion and make it more dynamic. This engagement helps create an environment where participants feel respected and part of the communication process, which ultimately contributes to the effectiveness of the speech.